On the contrary Griffyon, I run a very successful mid-size IT company, involved in both Software Development and Infrastructure i.e. Keeping it running. The success of such an operation is as much based on the underlying technologies and the competence of the support staff / developers as keeping one's customers happy.
I routinely have to show our clients that "we feel their pain" often with direct financial loss, in order to keep the happy when things (inevitably) go wrong. It doesn't make up for their inconvenience but it does demonstrate to them that we care. Resultingly we have very happy and loyal customers who know that whilst things might go wrong sometimes, we always try our hardest to try and make sure they do not.
Implementing a release of software that is actually known not to work, displays a certain cavalier attitude to your customers - do you not think?