At a guess Jim, the Generals bit seems in keeping with the advertising mail a little ago quite a lot of people couldn't tell was advertising. The bonus Glue was nice, the "story" was dead confusing. This is a little more straightforward. Sort of. It does also, finally, make the abilities of the old "new" Generals clear, something that had many people thoroughly puzzled.
Also - It really would be helpful if the info from gamescom could be released globally sometime in the near, it's rather more informative.